Hyperlite Mountain Gear

Hyperlite Mountain Gear builds stripped down, high performance, lightweight gear that meets, in as minimalist a manner as possible, the exacting requirements of the goal-oriented adventurers who use it.

First Pier worked with Hyperlite Mountain Gear and Make to launch their full rebrand, including a brand new website and logo in early 2016. The site is fully responsive and devilishly good looking, optimized for usability and conversions.

Client: Hyperlite Mountain Gear

Date: February 2016

launch project

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