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February 21, 2024

6 Amazon Items Frugal People Never Buy

MSN rounds up expert opinions on the Amazon product categories that frugal shoppers consistently avoid, revealing the value gaps that give DTC and Shopify brands a competitive opening.

The Takeaway:

Amazon's commoditized categories are an opportunity for Shopify brands — where Amazon disappoints on quality or trust, DTC brands with strong stories and reviews consistently win the value-conscious buyer.
Read the article here

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